Advantages and Disadvantages of Online Shopping

In globalization era, online shopping also known as e-commerce  has become an expanding tendency all over the world. Online shopping has already turned to the social trend, especially among countries with well-developed infrastructure. Even though customers use its positive sides in order to do shopping over the Internet, some negative cases are observed among online shopping users.
The first advantage of the online shopping is that most customers can buy the products via online which are not found, or which do not have suitable sizes  in their countries. Many people firmly believe that shopping over the internet is the best way of obtaining brand products because the ordering of the luxury products is considered as expedient from manufacturing countries. Apart from this, overweight people often face with difficult cases when they choose the relevant size, therefore, getting large size clothes via online shopping is considered comfortable.
A further common benefit of the marketing activities over the internet is spending less time without ever leaving the house. Naturally, e-market users think that online shopping with a credit card gives a restful opportunity, and as a result, they can select products which they want and compare their  price, quality without losing any time at the shopping malls. Moreover, electronic stores never close and everyone can do shopping 24 hours a day, 7 days a week.
    In contrast, opponents of the e-commerce absolutely feel that security and privacy problems are considerably expanding among customers.  According to the Chain Store Age reports,  the number of identity fraud victims was estimated 13.1 million people in 2013, moreover, an enormous increase was observed more than 500.000 in 2014. Therefore, e-market users not only  find convenient shopping, but also they require purchasing journeys to be safe and secure. In addition, sometimes fake products are delivered to e-shoppers instead of brand products and in consequence, fake shop assistants cheat people.  
The second disadvantage of the e-shopping is that most  fabricated products might not be as perfect as they appear to be on the screen. Even though e-customers are interested in quality and material of the goods, sometimes online shopping users face with unpleasant situations at the delivering stage. For instance, color tones, size differences  between  Europe and the US are considered this type of cases. In addition, the posted  products from other countries cannot be returned stores or refunded.

To sum up, it seems that both benefits and drawbacks of online shopping influence choices of e-clients. Online shopping is an opportune way of saving time  and it offers them select the most suitable price; however this side of the electronic commerce also  has disadvantages such as  quality of products or its fake appearance. All things considered, I believe that  if everyone has a chance to obtain goods at real stores, it is useful  more sure that customers buy what they really want.

Reference: 
https://www.vendhq.com/university/retail-trends-and-predictions-2015

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